a new kind of beef experience

Expertly Crafted, Ethically Raised

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beef vending machine?

OH YEAH, WE DID THAT.

Shop our smart freezer, filled with all the classics like sirloin, ribeye, NY strip, filet, patties, and ground beef, at our Newberry pickup point for Hi Bräu Beef 24/7, 365 days a year.

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science-backed beef

Tested for better health

Hi Bräu’s beef naturally delivers a better omega‑6 to omega‑3 ratio, more in line with what your body was designed to eat. That means less inflammation, more clarity, and fuel you can feel.

WHY IT MATTERS

a multipurpose powerhouse

let's talk tallow

Rendered from our grass‑fed beef, Hi Bräu tallow is packed with omega‑3s and fat-soluble vitamins—making it a healthier choice for cooking and more. Skip the seed oils. Stick with what your body knows.

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meet the farmer

It takes a whole crew to run a farm. Ours just happens to be family. Ben’s the farmer, Tara’s the brains, and the boys? They’re in charge of mischief, mud, and naming the cows. Meet the folks behind the beef and see how we’re raising the next generation of steak lovers.

shop cuts

more breeds, more flavor

All beef is not created equal.

We don’t play favorites—Angus, South Poll, Wagyu, and a few experimental mixes all have a spot in our lineup. Each breed brings something different to the table.

OUR BREEDS

radically traditional beef

No hormones. No antibiotics. No shortcuts.

Our cows live the good life—grazing on pasture, rotating through lush grasses, and never seeing a feedlot. Every cut is pasture-raised with integrity and dry-aged for rich flavor and tenderness you can taste.

OUR BEEF

know what you're eating

No smoke, no mirrors. Just real, local beef.

Want to know the breed, feed, finish, or flavor profile of your ribeye? Just ask. We believe in full transparency, straight answers, and helping you find the perfect cut.

FAQs

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Subscribe to our emails for our monthly newsletter, first dibs at new stock, and exclusive sales!

don’t just take our word for it

hear what our customers have to say

Awesome company! Their beef taste amazing and never had a bad steak from Ben and team. Support local!

-Jonathan M.

hear what our customers have to say

So glad doing business with this family. After several occasions they have never let us down. Shipping is timely. We once popped into town, Ben went out out of his way to fulfill our desired oder. The product/beef is exceptional -- we have not "store-bought" since learning of HiBrau, and though at the Ocean Isle Beach 250 miles away, if we need, the wait will be worth it!!!

-Robert B.

hear what our customers have to say

Dear friends- this is what GOD meant for beef to taste like!
Pure- delicious- uncontaminated beef— juicy, succulent, delicious!!!

-Pam and Chris P.

hear what our customers have to say

Can't say enough about this product (the beef is AMAZING) and Ben and the Hibrau Team. They are responsive, helpful and will go out of their way to help you. As a customer you can't ask for more. You get quality beef with white glove service. We just ordered our second half cow and are so excited to restock!

-Michelle C.

Like us? 'cause we like you

I promise, only some of that is mud. You can almost smell this picture.

When cows get somewhere they’re not supposed to be, you don’t get to wait for better weather. You go. Safety of the cows and crew comes first.

It was already a mudhole, and we’d barely started before the sky started leaking more water than a busted trough valve. At one point, a catfish swam by. Every cow step launched a fresh kind of shower onto this crew. Two hours later, we had the herd sorted and safe.

By then, we were soaked to the bone, dripping, and more than a few mystery drops had landed on faces, eyes, and even in mouths. One of us had a hole in their boot, now officially the newest farm pond.

Look at those smiles, though. That's the funny thing about doing a job you love, and farming sure is hard to beat. Being outside, nurturing new life, feeding the world...kind of makes even the rainiest days worth grinning about.

This is what feeding the world, or maybe just our corner, looks like: hard work, big messes, bigger smiles.

#HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

After years off the board, our 40-Month Live Aged Angus is finally back.

Our first ever Special Release, these steers were “aged on the hoof” for 40 months and 100% grass-finished on ryegrass, clover, vetch, and native pasture, creating deep flavor, rich marbling, and a dense (not tough) texture. Oh, and the steaks? Huge!

You won’t find anything like this in stores. Shop now at hibraubeef.com/shop!

#HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

This Brazilian favorite is perfect for summer grilling—flavorful, juicy, affordable, and a showstopper at cookouts. It’s lean with a fat cap for basting, which keeps it moist even on hot grills. Plus, it’s a unique cut not found in most grocery stores—perfect for standing out.

If you’ve ever wondered how to re-create a Brazilian-style steakhouse dinner at home, this is the recipe for you. By the popular platform Delish, this step-by-step guide breaks down how to prepare one of the most underrated cuts.

hibraubeef.com/product-page/picanha-steak-ang-grain

delish.com/cooking/recipe-ideas/a37694582/picanha-steak-recipe/

When you see this at the shop, there’s only one thing it means.. we’re BACK IN STOCK!

We’ve got some exciting stuff under wraps for the time being, but you can shop ANG Grain & SP Grass now!

Visit us at hibraubeef.com!

#grassfedbeef #supportsmallfarms #hibraubeef #hibraubeefco

We’ve added something new to our bulk lineup: Grass-Fed & Finished Angus, and it’s only available by preorder!

Right now all bulk preorders are 5% off, and if you’re picking up from the farm, that stacks to a full 20% off (yep, check out the full breakdown).

Both ANG Grass and ANG Grain are included, so if you’ve been thinking about stocking up, now’s a solid time to do it!

Shop now at hibraubeef.com/shop!

#HiBrauBeef #KnowYourBeef #BulkDoneRight #GrassFedFinished #FreezerGoals

Help us make room (and fill your freezer) with some serious savings: 20% OFF Grain-Finished American Wagyu — through the weekend, ends July 21st 🥩

Snag the deals now at hibraubeef.com and help us clear the decks!

P.S. We still have some suet, fat trimmings, and kidneys up for grabs at 30% OFF!

#AmericanWagyu #WagyuSale #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

🚨 VENDING MACHINE UPDATE! 🚨

The Hi Brau Beef vending machine is now holding down the fort at our pickup point in Newberry!

This is a temporary stop while we let our local folks give it a spin and scope out where it should live next. So if you’re nearby, swing by, grab some beef, and give it a whirl!

📍 Look for our "Pick Up Location" sign at 3241 College St in Newberry, SC. It's in the left corner of our shed, safe in the shade but visible when you pull in.

We're taking suggestions! Where should the vending machine go next? Let us know in the comments!

#BeefVendingMachine #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

From national herd shortages to corporate consolidation, the beef industry is changing fast, and your grocery bill is feeling it. Our latest blog breaks down the real reasons behind the price hikes and why now’s the time to think local.

Learn what’s happening, how it impacts your plate, and why choosing small-farmed, craft beef like Hi Brau is one of the smartest (and tastiest) moves you can make.

🔗 Read it now on our website!

#HiBrauBeef #StateOfBeef #ShopLocalBeef #GrassfedBeef #AmericanWagyu #SustainableFarming #KnowYourFarmer #BeefPrices #EatBetterBeef

Check out this beauty! If the Ribeye is the King of Steaks, then this bad boy is undeniably the King of Roasts. 👑

This bone-in Standing Rib Roast is cut from the same muscle as our ribeyes—just left whole for max flavor, marbling, and melt-in-your-mouth tenderness. Most folks go classic "Prime Rib" style: slow-cooked in its own juices and carved thin. Others slice it into full-on ribeyes. Honestly? You can’t go wrong.

Dry-aged for at least two weeks and flash-frozen for peak freshness. Shop now at hibraubeef.com!

#HiBrauBeef #KingOfRoasts #StandingRibRoast #PrimeRibStyle #PastureRaised #DryAgedBeef

It’s back, y’all! SP Grass just restocked!

Our most popular breed (and for good reason), South Poll is 100% grass-fed, grass-finished, and full of clean, lean flavor. Raised right, no shortcuts, and packed with the kind of nutrition you can’t get from the grocery store.

Bonus? The omega-3 ratios in our SP rival those of sardines. Yep. Beef that’s good for your heart and your taste buds.

Stock’s limited and doesn’t last long. Grab yours now at hibraubeef.com/shop/roasts?Category=Grass-Finished%2520South%2520Poll!

#HiBrauBeef #SPGrassIsBack #SouthPollStrong #CraftBeef #KnowYourFarmerEatBetter

🥩 It’s National Wagyu Day, so we're talking about the good stuff.

Our Special Release #3 is a grass-fed, grain-finished American Wagyu that’s richly marbled, insanely flavorful, and raised right here the Hi Brau way.

Want to know what makes Wagyu so special? Check out our blog on the breed, the nutrition, and how we’re doing it differently at HB.

Celebrate the holiday with a steak worthy of the occasion. Available now on our site or grab one on the go from our vending machine at Lazy Creek Taphouse in Chapin, SC.

Read more: hibraubeef.com/post/grain-finished-american-wagyu-special-release-3

#NationalWagyuDay #CraftBeef #HiBrauBeef #WagyuDoneRight #EatBetterBeef

The Summer Grilling Box is BACK! 🔥 Whether you're feeding the crew or want a great variety of grill-ready cuts on hand, this box has it:
• 1 Ribeye Steak
• 1 NY Strip Steak
• 1 Denver Steak
• 1 Picanha Steak
• 1 lb of Beef Kabobs
• 4 lbs of Pre-pattied Ground Beef (16 Patties)

All cuts are an "on tap" variety, either our ANG Grain/SP Grass that’s been live-aged on pasture, dry-aged post-harvest, and packed with clean flavor you can feel good about.

👉 Grab yours at hibraubeef.com/product-page/summer-grilling-box-on-tap-variety

#HiBrauBeef #SummerGrillingBox #CraftBeef #GrillSeason

🚨 LAST CHANCE SALE! 🚨

We’re clearing out the freezer, and once these cuts are gone—they're gone for good. Take 20% OFF: Tongue, Suet, Kidneys, Fat Trimmings, and Knuckle Bones.

If you use these nutrient-rich cuts for cooking, rendering, broth-making, or specialty recipes, now’s the time to stock up.

We won’t be restocking these, but if you’ve got bulk needs or butcher-specific requests, reach out—we’re happy to help.

Shop the sale now at hibraubeef.com!

#HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

If you didn't get our email on Friday, you sure missed out on some good news! Our ANG Grain & Premium ANG Grain are back in stock!

This is the perfect time to stock up on some of our classic cuts. Be on the lookout for a few "last chance" items to go on sale so we can clear out the freezers for (you guessed it) our crowd favorite, SP Grass. 🌱

Shop our ANG & Premium ANG now at hibraubeef.com!

#HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

Good moo-rning, HB Fam! Green grass, fat calves, and sunshine at last! ☀️ After all this steady rain, our pastures are loving the drink, and so are the cows. Everything’s lush, healthy, and right on track for a great grazing season.

It’s a good time to pause and be grateful—for the land, the rain, the sun, and the work that goes into raising beef the right way.

PS: Father’s Day is just a few weeks away… and we’ve got something special in the works, so stay tuned!

#HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

What Hi Brau Beef hit your grill or stovetop this Memorial Day? Drop it in the comments—we want to see those burgers, briskets, and beyond!

Check out these mouthwatering Birria Tacos made with Hi Brau Beef Cheeks, sent in by one of our awesome customers. We LOVE seeing y’all get creative with your cuts.

📸 Got pics? Tag us or send them our way. Let’s see what you’re cookin’!

Shop now at hibraubeef.com!

#HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

A huge thanks to everyone who came out on Saturday for Ag+Art 2025! While the weather might have been a bit dreary, the Hi Bräu team was all smiles as we caught up with some of our regulars, met new faces, and shared our love for agriculture.

Hi Bräu is truly a family farm, which means "all hands on deck" for events like Ag+Art. We couldn't do it without our family and friends and, of course, our amazing customers who make it all possible.

Check out some of our favorites from the weekend! 📸

#agandarttour #agandart2025 #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

Hey, YOU! Tomorrow is the day! ☀️

The Ag+Art Tour is happening right here at Hi Brau Beef. Here's what we've got lined up:

👋🏼 Meet the farmer (and ask him anything!)
🌱 NRCS Soil Tunnel Demos
🚜 Climb inside our equipment and get a feel for farming
📸 Pet & snap pics with a baby calf
🥩 15% off all beef purchases
🦴 FREE pouch of bone broth with any $50+ purchase

And don’t forget the awesome local vendors:
🍕 American Pies – exclusive Hi Brau beef pizza
🍦 Alsie’s Gourmet Ice Cream – sweet treats with a tech twist
🕯️ Crafted by Christie – candles, soaps, wax melts & more
🎨 Kathy Vidal – watercolors and pottery, all handmade

Bring your friends & family (and your appetite) and come hang with us! Learn more at agandarttour.com/newberry.

#HiBrauBeef #AgAndArtTour #FarmFun #LocalVibes #SCGrown #MeetYourFarmer

Shots! Shots! Shots! Yeah, you read that right. 😝

We’re serving up free steak samples and bone broth shots during the Ag+Art Tour—because we believe in trying before buying.

Plus, shop with us on-site and you’ll get:
✅ 15% off your purchase
✅ A free pouch of bone broth with any $50+ spend

Learn more at agandarttour.com/newberry.

#HiBrauBeef #AgAndArtTour #FreeSamples #LocalBeefTastesBetter #BoneBrothBoss #ShopLocalSC

We’re excited to welcome @craftedbychristiellc to the farm for the Ag+Art Tour on Saturday, May 10th from 9 am–4 pm! 🎨🕯️

Christie and her family handcraft candles, wax melts, soaps, and body sprays right down the road in Hodges, SC.

So come sniff some candles, grab a steak, pet a calf, and make a day of it. You’ll leave with some cool goodies and a cooler full of beef.

Learn more at agandarttour.com/newberry

#HiBrauBeef #AgAndArtTour #CraftedByChristie #FarmFreshAndHandmade #SCMakers

🍕 + 🍦 = the ultimate Ag+Art Tour treat!

Join us at the farm next Saturday, May 10th from 9 am–4 pm for a full day of farm fun—and come hungry, because we’ve got two amazing food vendors lined up!

@americanpies.llc will be slinging an exclusive Hi Brau Beef pizza you won’t find anywhere else (hint: think creamy white sauce, fresh asparagus, our beef).

@alsiesicecream Gourmet Ice Cream truck will be there to satiate that sweet tooth. This interactive dessert experience is fun for kids, nostalgic for adults, and delicious for everyone.

Come spend the day with us, y'all! Learn more

#HiBrauBeef #AgAndArtTour #AmericanPies #AlsiesIceCream #SCBeef #FarmToTable #NewberryEats

Just another manic monday on the farm! The cows decided to take the scenic route during today’s move, but no worries—Craftmaster Ben channeled his inner cow whisperer and got everyone back where they belong. 😝

They’re safely tucked into their fenced pasture now, and we’ve added another wild story to the Hi Brau book. Never a dull moment around here, that’s for sure!

How’s your Monday going so far?

#HiBrauBeef #ManicMonday #hibraubeefco

We’re thrilled to announce that Hi Brau Beef is part of the 2025 Ag+Art Tour! Come visit us on the farm—see the cattle in the pastures, meet our newest baby calves, and stock up on beef at an exclusive tour-only discount.

Even better? Our friends at American Pies will be serving up one-time-only specialty pizzas made with Hi Brau Beef. Trust us—you don’t want to miss this combo of local flavor and farm fun.

Plan your visit and check out the full Newberry County lineup at 👉 agandarttour.com/newberry

#HiBrauBeef #AgAndArtTour #FarmToTable #SupportLocal #NewberryCounty #SCBeef

And that’s a wrap on calving season! It ran a little late this year, but we just welcomed the last calf to the farm—and we couldn’t be more excited. Watching these new little ones hit the ground never gets old, and it’s hands-down our favorite time of year (our tiny farmhands agree).

Here are a few of the final calves we’ve been waiting on—catching up, stretching legs, and soaking in that spring sunshine.

#CalvingSeason #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

Does your grocery store sponsor little league? 🧢⚾️

We’re proud to have Hi Brau Beef on the back of some fresh jerseys this season, repped by none other than the HB boys themselves!

When you support a small business like ours, you're doing more than just buying beef—you’re investing in the local community, the next generation, and the values that make rural life strong.

Thanks for helping us give back in ways that matter. Let’s play ball!

#HiBrauBeef #SupportLocal #SCGrown

Spring is here, and our pastures are finally greening up! 🌱 But during the winter, when fresh grass isn’t an option, we rely on bale grazing to keep our cattle fed while improving our soil.

It takes extra effort, but at Hi Brau, we believe in working with nature to create better beef from the ground up. Transparency matters to us, and we want you to know exactly how your food is raised.

Read more about bale grazing and why it’s a game-changer in our latest blog: hibraubeef.com/post/bale-grazing-winter-feeding-that-feeds-the-land-too

#SustainableFarming #BaleGrazing #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

This past weekend, we gathered with some of the boys for a beef tasting—and let’s just say, the steaks did not disappoint.

On the grill: chuckeye, picanha, and flat iron. Each cut was rated on texture, mouthfeel, flavor, intensity, and all the subtle notes in between.

Curious how to host your own tasting like a pro? We’ve got you covered. Check out our step-by-step guide here: hibraubeef.com/post/how-to-host-a-beef-tasting-with-hb-beef

#BeefTasting #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

Every day is interesting around here, especially when there's a lost calf along the way! 😅

Sometimes, a little one gets turned around during a move. Whether they get separated in tall grass, or just don’t follow mom fast enough, it happens. Luckily, with a little patience (and sometimes a ride), we get them reunited in no time.

Want to learn more about our farming practices? Visit hibraubeef.com.

#FarmLife #DayInTheLife #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

Restock Alert! Our ANG Grain & Premium ANG Grain beef is officially back in the freezer! 🥩

If you've been waiting to stock up, now’s your chance! Bulk, boxes, and individual cuts are BACK in inventory. We're even bringing back some boxes you haven't seen in a while, so check it out!

Don’t wait—shop now at hibraubeef.com/shop

#HiBrauBeef #RestockAlert #ANGGrain #PremiumBeef

We’ve been a little quiet on here, but trust us—we haven’t been sitting still! 😅 Between welcoming a bunch of new calves, gearing up for spring, and working on some exciting new things, it’s been a busy season at Hi Brau.

With warmer weather on the way, we’re looking forward to seeing growth in our pastures 🌱 and in our business. Stay tuned as we catch up on socials and share all the fresh updates—including plenty of adorable baby calf content!

#FarmLife #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

Let's talk about our new Hi Brau Beef Tallow! With a deep golden color thanks to high beta-carotene levels in our suet and fat, you can trust that this is the good stuff.

Our tallow comes frozen in a 32 oz. tub for optimal freshness, but lasts six months in the fridge after thawing.

Skip the work and enjoy the benefits with 20% OFF during our introductory sale — Order now at hibraubeef.com/product-page/beef-tallow.

#BeefTallow #HiBrauBeef #HiBrauBeefCo #familyfarm #supportlocal

After much deliberation over the finalists at the farm, we let the people vote.. and they have spoken! Everyone meet Gentry, our newly named breeding bull here at Hi Bräu!

Gentry will play a key role in keeping our pastures full and our herd thriving. Thanks to everyone who participated in the naming competition—we loved seeing all your creative ideas!

#HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

Our NEW small-batch Beef Broth is here—crafted from Hi Brau beef bones and slow-simmered on a family farm in Georgia. Packed with rich flavor and essential nutrients, this broth is your new kitchen staple!

Our broth comes frozen in a 14 oz pouch to ensure optimal freshness, lasting 7 days in the fridge once thawed. Whether, you're sipping for wellness or cooking for depth, our Hi Bräu Broth sure to please.

Get 20% OFF during our introductory sale! Shop now at hibraubeef.com/product-page/beef-broth-14-oz

#BeefBroth #HiBrauBeef #HiBrauBeefCo #FamilyFarm #ShopLocal

Our vending machine is RESTOCKED! The weather has been gorgeous, making it the perfect time to stop by Lazy Creek Taphouse for a beer and a steak.

Don't miss out on fresh inventory - Just tap, shop, and close the door! RFID technology will automatically charge your card for whatever items you take, making it a no-brainer shopping experience.

Check it out!

#BeefVendingMachine #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

New Product Drop - Introducing HB Broth and Tallow!

We’re bringing even more quality to your kitchen with Beef Broth and Beef Tallow—made exclusively from Hi Bräu bones and suet!

No shortcuts, no fillers—just rich, nutrient-dense goodness cooked on a small family farm in Georgia. Whether you're sipping, sautéing, or slow-cooking, these ready-to-use essentials save you time without sacrificing flavor.

Available now on our website—grab yours and taste the difference!

#NewProduct #BeefBroth #BeefTallow #FarmToTable #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

It’s a stampede! Just kidding, but you get it...

At Hi Brau, we rotate our cattle to fresh pastures regularly. By moving them to new fields, we give the grass time to regrow, improve soil health, and spread natural fertilizer evenly. This means healthier cattle, richer pastures, and more nutrient-dense beef for your table.

Happy cows, happy land, better beef—it’s all part of the process. Watch them settle into their fresh grazing spot!

#HiBrauBeef #PastureRaised #RegenerativeFarming #BetterBeef

Meet the newest addition to the Hi Brau herd—our young South Poll breeding bull! 🐂 He’s got some growing to do before he gets to work, but for now, he’s settling into life on the farm.

This guy comes from legendary stock, straight from Teddy Gentry’s farm in Fort Payne, Alabama (yes, that Teddy Gentry from the band Alabama). With foundation herd genetics, he’s set to sire calves that are docile, grass-loving, and packed with flavor—just how we like it.

Now, we need your help! Drop your best name ideas in the comments—we’ll pick our favorites and let the public decide! 🏆

#HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

At Hi Brau Beef Co, sustainability isn’t just a buzzword—it’s a way of life. And no one embodies that more than our owner, Ben Setzler. This year, Ben stepped up as President of the SC Association of Conservation Districts, presiding over the annual conference and even introducing Governor McMaster—a historic first for the event!

Ben’s passion for conservation drives everything we do at Hi Brau, from responsible land management to sustainably raising our cattle, because great beef starts with great stewardship. Cheers to Ben for leading the charge—both in the field and at the table!

#HiBrauBeef #SustainableFarming #ConservationMatters #LeadershipInAction

Super Bowl Sunday + a warm forecast = the perfect excuse to fire up the grill.

What’s hitting your grill or smoker for the big game? Whether smoking a brisket low and slow, throwing down some ribeyes for the crew, or grilling up a pile of burgers & brats, we hope you're working with HB beef.

Drop your game-day lineup in the comments, and don’t forget to share your grill pics! 🏈🔥

#SuperBowlSunday #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

❤️ Valentines Day Flash Sale! ❤️

Skip the crowded restaurants and cook up a steakhouse-worthy date night at home! This weekend only, get 20% OFF our ANG Grain & SP Grass Filet Mignon and ANG Grain & WAG Grain NY Strip steaks.

These orders will ship out Tuesday, landing on your doorstep just in time for a romantic dinner made right.

Don’t miss out—shop now hibraubeef.com/shop/classicsteaks?Category=Classic%2520Steaks

#ValentinesDaySale #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

A big part of what makes our beef really stand out? Two words: Dry. Aging.

It’s not just a fancy process—it’s where science meets steak perfection. By aging our beef in a climate-controlled environment, natural enzymes break down proteins and fats, giving you meat that’s insanely tender, rich in flavor, and absolutely unforgettable. Think bold, nutty, umami-packed goodness you won’t find in your average steak.

Dry-aging is a key to why Hi Bräu delivers a steakhouse experience at your own table.

Ready to learn the juicy details? Check out our latest blog here: hibraubeef.com/post/what-does-dry-aged-mean-how-it-enhances-flavor-and-quality

#DryAgedBeef #HiBrauQuality #BetterBeefBetterFlavor

A working birthday, but that doesn’t stop us from celebrating!

Daniel’s passion and dedication made him an easy fit for Hi Bräu, and he’s proven instrumental to our success as we continue to expand to serve our incredible customers.

If you’ve picked up from us recently, you’ve probably had the pleasure of meeting him.

Y’all wish Daniel a happy birthday in the comments! 🎉🎂

Our January Cut of the Month? Bone-In Short Ribs! Don't miss our "Super Bowl Special" and get 15% OFF ribs all month long. 🏈🥩

Ribs are the perfect shareable for Super Bowl Sunday that go beyond the snack craving. Serve them up for the family or a whole crowd.

Shop now at hibraubeef.com/product-page/short-ribs-bone-in-ang-grain

#SuperBowlLIX #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

If you're like the rest of us, you're setting resolutions as we kick off 2025. If health is one of those, let’s talk grass-fed beef. Not only does it deliver unbeatable flavor, but it’s packed with health perks like Omega-3s and a balanced omega ratio (1:1.4, just like anchovies).

Check out our latest blog and read more: hibraubeef.com/post/new-year-new-you-why-grass-fed-beef-is-the-health-boost-you-need-in-2025

#NewYearNewGoals #GrassFedGoodness #HiBrauBeef

Check out this incredible Thor's Hammer prepared by one of our customers! This huge beef shank served as a unique take on the traditional holiday roast this year with tender, fall-apart meat and bold, rich flavor.

Try this exact recipe at foodandwine.com/thors-hammer-8735930 and get the shank to get started at hibraubeef.com/product-page/thor-s-hammer-beef-shank.

#HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

As the holiday season rolls in, we’re taking a moment to reflect on what we're truly thankful for—and that’s you! Your support over the last few years has helped make Hi Brau Beef a reality, and we couldn’t be more grateful.

From our first online sales to our first vending machine, it’s been a journey we’re proud to share with such an amazing community. As a family farm, we couldn't do it without you.

Here’s to many more years of serving up the best beef and sharing great moments with all of you! We wish you and yours a happy holiday season. ❤️

#HappyHolidays #HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

Running out of time for the perfect Christmas gift? Don’t stress—give the gift of beef! 🥩🎁

Grab a Hi Brau gift card, have it sent straight to their inbox for an instant gift, or send it to yourself to download and print a gift certificate for under the tree.

Either way, you're giving something that's sure to meat everyone's expectations. 😉 Shop now at hibraubeef.com/gift-card

#HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

‼️ DECEMBER ORDER CUTOFF ‼️

All orders placed through December 16th will be shipped/available for pick-up on December 17th. Orders placed between December 17th - January 6th will be shipped/available for pick-up on January 7th. So, if you need an order by Christmas, now is your time!

Because Christmas Eve and New Year’s Eve fall on a Tuesday, our standard shipping day, we are closing to allow our staff to spend time with their families during the holiday season. We appreciate your understanding and continued support!

Shop now at hibraubeef.com/shop

#HiBrauBeef #HiBrauBeefCo #ACraftedBeefExperience #CraftBeef

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a new kind of beef experience

beef vending machine?

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